..somewhere in Serbian wilderness...
Campaign made for Jelen Pivo, largest company of beer production in Serbia. Our client intention was to promote a start of“Jelen Kamp”- 3 day event made for 30 chosen-ones, who will enjoy greatest parties by night and pure adrenalin by day. The project was held by Full House agency and my task as Art Director was to develop visual identity that will evolve in fully branding of the camp and promoting it through ATL and BTL activities – TVC, web site, billboards, flyers, promotions, digital etc.
http://www.jelenkamp.rs/